Your first sale is not the hard part.
Keeping that customer is.
The Lifecycle Revenue System is a focused 4-week engagement that builds the post-purchase foundation your brand needs to turn one-time buyers into repeat revenue, without adding more ad spend.
No commitment. 30 minutes. We'll figure out together if this is the right fit.
Most CPG brands are leaving repeat revenue on the table
The problem
You've figured out acquisition. You're getting orders. But somewhere after checkout, the relationship stalls — and that customer you paid to acquire doesn't come back.
01
Your email flows exist but aren't doing much.
A welcome series, maybe an abandoned cart. Nothing that actually nurtures a buyer into a loyal customer.
02
There's no real post-purchase journey.
After the order confirmation, communication goes quiet — or gets inconsistent. First impressions after checkout are costing you second orders.
03
Retention keeps getting pushed down the list.
It's not that you don't care. It's that between product, ops, and keeping the ads running, building a proper lifecycle system never makes it to the top.
For most CPG brands, 20–30% of potential repeat revenue goes unrealized — not because the product isn't good, but because the post-purchase experience was never intentionally built.
A retention system your team can actually use
What we build
Not a strategy deck. Not a list of recommendations. A complete, implementation-ready lifecycle system — built for your brand, handed off to your team.
Lifecycle strategy & flow map
A clear, end-to-end view of your customer journey from first purchase through repeat engagement — with gaps identified and priorities set.
Post-purchase email experience
A cohesive email structure and design system aligned to your brand — built to support retention and reused consistently by your team long after we're done.
Brand-aligned lifecycle touchpoints
Intentional moments across the post-purchase experience that reinforce trust, reduce friction, and keep your brand present between orders.
Implementation-ready assets your team can use
Clear documentation and assets your team or agency can execute immediately — no ongoing hand-holding required.
4 weeks. One clear outcome.
How it works
Week 1
Audit & lifecycle mapping
We dig into your current customer journey, email program, and post-purchase experience to find where revenue is leaking.
Week 2
Strategy & flow design
We define your full lifecycle strategy and map every touchpoint — from post-purchase to re-engagement.
Week 3
Email experience & design system
We build the email structure, messaging framework, and visual system your team will use going forward.
Week 4
Assets, documentation & handoff
Everything is packaged, documented, and handed to your team — ready to implement without us in the room.
Who it’s for
This works best for brands who are ready
Founder-led CPG or DTC brand
Selling physical products
$500K–$5M in annual revenue
Lean team, ready to execute
Tired of relying on paid ads alone
Good fit
Pre-revenue or early-stage
Looking for ads or social support
Dropshippers
Wanting quick wins only
Need ongoing campaign management
Not a fit
Investment
$7,000 USD*
One-time. Flat fee. No retainer.
If your brand does $1M in revenue and even 5% of customers who didn't return do — that's $50,000 in recovered revenue. The system pays for itself before the end of the first month it's live.
—4-week focused engagement
—Complete lifecycle strategy & flow mapping
—Post-purchase email experience & design system
—Implementation-ready assets & documentation
—Final handoff your team can own and build on
*Scope and investment may vary for more complex systems.
FAQs
Do you implement the flows, or is this strategy-only?
1
This engagement delivers strategy, structure, and design as implementation-ready assets — meaning your team or existing agency can execute immediately without us staying on. If you need additional implementation support after handoff, we can discuss next steps separately.
What platform do you work with?
2
The system is built to work with your existing stack. Most of our clients use Klaviyo, but everything we deliver is structured to integrate cleanly with whatever ESP you're on — this is real-world, not theoretical.
When will we see results?
3
This builds a foundation for sustained repeat revenue — not a one-week spike. Most brands see meaningful performance improvement within 60–90 days of full implementation, once the system is live and running consistently.
Why 4 weeks?
4
Because doing this properly takes time — and rushing it is how you end up with another half-built system that doesn't get used. Four weeks gives us enough time to go deep on your brand, build something real, and hand it off clean.